We are Kreativa.
/kre.aˈti.va/ Born from creative. Adjective: having the power to bring something new into being, as a creature, or to evolve something original from one’s own thought or imagination, as a work of art or invention.
Kreativa also proudly refers back to our roots of being a woman founded and minority owned and led boutique agency.
How it started
Kreativa was born from the passion of our founder, Karina, for good design and user experiences, aimed at making the internet look and function better, one pixel at a time.
Now as Kreativa Group, we're a boutique agency focused on client growth while looking good.
Why are we doing this
We aspire to forge genuine human connections and work towards improving the image, communication, and services of those we collaborate with.
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Our guiding principles
We are inclusive, empathic, transparent, positive, respectful, communicate simply and openly, and ask the same from you. We form long lasting partnerships with our clients over several years.
Meet the leadership team behind Kreativa Group
Honesty, empathy, laughter, positivity, energetic, creativity, fun, emotional intelligence, friendship, respect, ego-free are some of the traits that could describe who we are and ones we look for in our team members.
After studying creative design at The Art Institutes, Karina has worked at some of the largest agencies and brands, such as Young & Rubicam and Sandals Resorts, supported brands such as Porsche, BMW, Audi, and VW. Recently, she was the Creative Director at HomeLister where she oversaw a rebranding of the website and refresh of the SaaS platform that led to a 20% YoY conversion rate increase.
Karina founded Kreativa Group with the goal of having the freedom to do her best work and providing businesses across various sectors and sizes with professional creative services backed with strategy, data, and objectives. She genuinely enjoys making the world easier to look at, one pixel at a time.
In her free time, she runs. A lot.
Tommy is a strategic and innovative marketing executive with over 20 years of experience, growing and scaling multiple companies from multi-billion dollar corporations to startups. He scaled Newegg from $1.5B to over a $2.5B company through his team’s paid media efforts, founded the ecommerce and digital marketing team at Misfit, which was successfully acquired by Fossil Group for $260M.
Tommy joined Kreativa Group with his desire to bring his experience and expertise to help multiple businesses grow exponentially and succeed in an ever changing digital landscape. He loves combining creative solutions and data analytics in the marketing world that ultimately drives success.
He loves spicy tonkotsu ramen.
Almost a decade of visual design experience in digital, product, and sales at Puma Group, Coravin, and HomeLister.
20+ years of branding, web, and product design experience at Young & Rubicam, CloudCare, Mirakl, and Carely.
Over 10 years of performance marketing experience at Newegg, CPO Commerce, Supernova, and Digital Donut.
Latest Agency Insights
Kreativa Group’s Karina Rubiera Featured in Authority Magazine
Google Ads Phases Out Enhanced CPC: What It Means for Startups/Small Businesses and How to Transition
What Are the Different Google Ads Campaign Structures?
Let's talk
To learn more about us and how we can help your business grow, send us a note at hello@kreativagroup.com or contact us.
Let's schedule a FREE 30-minute marketing and creative consultation.
